As we look to 2021, anticipating what the future holds for us personally, socially and in business, one thing is for sure for business, more than ever before – the importance of the brand online and leveraging online marketing. Here are a few suggesti
Facebook is one of the fastest growing ad networks – in fact, the number of advertisers (2 Million+) using Facebook has more than doubled in the last 18 months. (Source: Quora.com) Facebook has nearly countless ad targeting options (because of all the
(SOURCE) Social Media Examiner: Michael Stelzner michael@socialmediaexaminer.com Facebook’s Head of News Feed (Adam Mosseri) outlined the coming changes. Adam also made a public interview and posted in media groups. Some refer to this change as F
As digital transformation disrupts how most companies do business e.g., forcing major technology changes, new business processes and new challenges for HR – it’s imperative that the brand and marketing succinctly and boldly communicates these changes
As part of a brand or marketing analysis, it is very important to determine: what your competitors are communicating online and offline what their customers are saying about them and most importantly, what competitors aren’t saying that your business does w
More than likely, it’s not the marketing, it’s the message. I often hear from clients, we spend tons of money on direct mail (or print advertising or social media) and results are less than 1% ROI. No bueno. So, what’s the answer? What’